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We made a video to demonstrate the authentic brewing method of Phoenix Dan Cong oolong by the local tea experts at Phoenix Mountain, which is called the Gongfu style. In this video, a gaiwan is used; however, you can also use a houhin, shiboridashi or teapot that has a fast enough flow of water. The …

- [2013.11.14]
- Why is Pu-erh Tea Compressed?
Why is Pu-erh teas compressed? A common answer to that question would be to minimise the volume and for effortless transportation of tea. However, there is another reason that is not widely known. No oxygen is an ideal environment for maturing Pu-erh tea I have conducted an experiment of keeping Pu-erh tea for maturation. I …

Most people associate Taiwan oolong tea as a lightly fermented tea, which is often called as high mountain tea. Nevertheless, there is one distinctive oolong called Oriental Beauty, which has a completely different characteristic from other Taiwan oolong teas. The Oriental Beauty is a deeply fermented tea. If you take a look at its tea …

- [2013.10.31]
- Overview of Newly Released Raw Pu-erh Tea in 2013
This year, I have bought nine types of raw Pu-erh teas. Out of the nine teas, I’ve decided to release six of them this year, while the remaining three teas will be kept for further maturation. Here, I would like to share the review of six teas that are available now: 1. Wild Spring Bud …

Majority of customers who visit my shop usually drink their tea without the addition of milk and sugar. However, there are quite a number of people who love to drink tea with milk. The tea book often explains that the milk proteins conjugate with the tea tannins and therefore the taste of black tea becomes …

Darjeeling tea is a delicious beverage when drank as iced tea. My family, especially my children love iced Darjeeling tea very much. Assuming you would to prepare an iced Darjeeling tea, how would you do it? Would you just brew it and leave it to cool? If so, the tea won’t taste excellent. With just …

We have just released our Gong Ting Jin Hao Ripe Pu-erh tea. In Chinese, Gong Ding means imperial and Jin Hao means golden hair. 2 Different Types of Ripe Pu-erh Before we go into details about the Gong Ting Jin Hao ripe pu-erh tea, I would like to explain about two different types of ripe …

We have just released Gu Shu Yinzhen. Gu Shu means “old tree” in Chinese. This tea was produced from the tea trees that aged about a few hundred years old. The tea trees were owned by the minority ethnics in Yunnan who strictly followed the traditions of their ancestors. The tea is produced from the …

- [2013.08.01]
- Pre-Booking: Phoenix Lao Cong Gui Hua Xiang Dan Cong
Why do we have to visit Phoenix town every year? We have been visiting Phoenix town every year since 2010. Sometimes, my customers query and wonder why do I have to make trips there rather than just request some samples instead. Without a doubt, it would be easier, cost saving and time efficient if the …

- [2013.07.26]
- Video: Pan-frying Process of Pu-erh Tea
I made a video showing the pan-frying process of pu-erh tea. It was recorded this year when I visited Yunnan in April. This is the manufacturer who produced one of our raw pu-erh tea lineups : Mang Qing 芒慶. Raw pu-erh tea is a fermented tea The purpose of frying the tea leaves is to …
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- Yunnan Chun Jian Green Tea from High Mountain Gardens
- Yunnan Chun Jian Green Tea is now available.This tea is made from naturally grown leaves harvested from high mountain gardens at 2100m above sea level. It has a rich, long-lasting lingering aftertaste, comparable to raw Pu-erh tea. Yunnan as a Distinctive Tea Growing Region Over the past 20 years, we have explored a wide range …
- Limited Loose Leaf Release of 2025 Da Xue Shan Wild Raw Pu-erh Tea
- We have released the 2025 loose-leaf version of Da Xue Shan Wild Raw Pu-erh Tea.This tea comes from wild tea trees that grow naturally in the high mountains of Yunnan Province, at elevations above 2000 meters. This year, we were only able to secure a small quantity for retail, and the current release is available …
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Profile

- AKIRA HOJO
- I invite you to experience my tea selections.I was born in Nagano, Japan. In university, I studied agricultural chemistry, and I have the master degree in food science. I worked in Japanese food industry for 10 years. I involved in R&D, QC and QA. As a factory manager, I implemented ISO9000 series and managed the factory.
- The Art of Tea Magazine
- We posted the article on “The Art of Tea Magazine No.9, the magazine is published in Taiwan. We featured some scientific view about the tetsubin
- New Straits Times
- The Malaysian National Newspaper, New Straits Times featured HOJO Tea on 17-Oct-2007.